Breaking Down Video Production: How Polar is Helping Local Businesses in Detroit Create High-Quality Video Content on a Budget
February 20, 2023 at 11:00:00 AM
Polar is a full-service video production company that has been operating in Detroit since 2019. One of the things that sets us at Polar apart is our ability to create a lot of content for their clients without breaking the bank. We have developed several smart and effective ways of working with our local clients that allows us to produce a high volume of video content while keeping costs low.
Polar takes a modular approach to video production, breaking down larger projects into smaller, more manageable pieces. This allows us to create a lot of content quickly and efficiently, without sacrificing quality. For example, if a client wants to create a series of videos for social media, We plan the shoot, create a concept and script that can be used for multiple videos, formats, photos, for website, etc etc. Not only is this a cost effective way of producing content, but it also helps our clients to create a cohesive tone and style in their marketing that can be used released over time.
This approach not only allows us to produce a high volume of content but it also provides our clients with a lot of flexibility. Clients can choose to release the videos all at once or stagger them over time, depending on their marketing needs.
In addition to our modular approach, we also help local businesses to develop cost-effective video and marketing strategies. Communication goals are always in center, but this might be hard to define when you’re in the middle of it. An objective eye is usually all it takes to take off.
We understand that not all businesses have large budgets for video production, so we work with clients to develop strategies that are tailored to their specific needs and budgets. This might involve creating shorter videos for social media or repurposing existing content to create new videos.
Polar has worked with a range of local businesses in and around Detroit, helping them to develop video content that engages and inspires their audiences. From restaurants and retailers to healthcare providers and non-profits, Polar has helped businesses of all kinds to tell their stories through the power of video.
By taking a modular approach to video production and working closely with local businesses, Polar is helping to make high-quality video content accessible to everyone. Get it touch with us and let us explain more how we can help you!